A suite of promotional materials targeted at university alums.

Walla Walla University’s Alumni Homecoming Weekend is one of the most significant yearly alum events they host. As such, promotional material needs for the event run the gamut from print materials, digital assets, and social media posts/stories.

At the start of the design process, I was given a brief that included the theme “Homeward Bound, Together Again!” along with the aesthetic prompt “Pirate Map.”